5/5 from nationwide companies
The leading Pay Per Lead agency.
Exclusive leads and pre-booked home visits within heat pumps, damp, ventilation, roofing, solar energy, manufacturers and more.
Selected clients
Built for the U.S. HVAC market
Franzens Leads delivers exclusive HVAC leads and booked in-home estimates to installers, franchises, and multi-location operators in the U.S. Pay per lead or per appointment—you only pay when we deliver.
50+
HVAC partners
HVAC
Pay per result
100k+
Leads delivered
Who we work with
Are you one of these?
We partner with HVAC companies that can handle exclusive lead flow and close in-home estimates—not everyone is a fit.
Nationwide HVAC
Multi-state or nationwide brands that need exclusive pay-per-lead volume without sharing homeowners with competitors.
HVAC franchises
Franchise systems that need territory-ready leads and booked estimates for local operators.
PE rolling up HVAC
Private equity groups consolidating HVAC portfolios that want one performance-based lead engine across brands.
Regional operators
Local and regional installers growing install, replacement, and service volume on pay per lead or pay per appointment.
How it works
01
Book intro call
We review your markets, capacity, and whether pay per lead or pay per booked estimate fits how you sell.
02
Choose your setup
Pay per lead or pay per appointment. Branded campaigns in your name, or leads from our own HVAC quote sites.
03
Get leads
Leads hit your CRM—or our call center qualifies and books in-home estimates. Scale volume up or down as your team can handle.
Why us
Pay per lead for HVAC since 2019.
We've delivered exclusive HVAC leads since 2019. Most partners stay because pay-per-result delivery scales with their sales teams—we don't lock you into retainers.
Book a callPerformance marketing
We deliver top-quality leads and booked appointments—fully performance based. You pay per lead or per booked appointment, never a fixed fee.
Human call center
When a lead comes in we call straight away. We qualify against your criteria and book the appointment straight into your rep's calendar. Prefer live transfer? We connect the call directly to your rep instead. Or we send the lead raw, with no call first. We adapt to how you want to work.
Full transparency
In our own reporting system you see every lead, and we can easily run a tight feedback loop to keep generating better leads with higher quality.
What we deliver
Two ways to work with us
Choose how you want your leads generated.
We build and run lead campaigns entirely under your brand—every lead generated is exclusively yours. We get access to your ad accounts and run ads directly from them.
Then choose how you receive the leads
Raw leads
We send the lead directly to your CRM, email, or SMS. You call them yourself.
Pre-qualified
Our team calls every lead, confirms interest, and only sends the ones that match your criteria.
Booked in-home estimates
We call, qualify, and book the estimate on your calendar. You meet a homeowner who's ready.
Frequently asked questions
Who is this for?
HVAC installers, service companies, franchise networks, nationwide operators, and PE firms rolling up HVAC businesses that need exclusive pay-per-lead or pay-per-appointment delivery.
What delivery models do you offer?
Three models depending on how you want to receive leads. (1) Pay per lead without calling – yes, that works. We push the lead directly to your CRM, email or SMS in real time and you call yourselves. (2) Pay per lead with pre-call qualification – our call center calls first, qualifies against your criteria, and only forwards the leads that match. (3) Pay per lead with live transfer – we call the lead, qualify them, and transfer the call directly to your rep while the customer is on the phone.
How do you generate leads and from which brands?
Through our own HVAC quote sites and brands, plus campaigns run directly under your brand. We drive traffic from Meta, Google, SEO, and PPC. Every lead is exclusive to you.
Can you generate leads from our brand?
Yes. For HVAC franchises and nationwide operators we run performance marketing under your brand – Meta and Google campaigns driving traffic to your site or a dedicated landing page. Same pay-per-lead or pay-per-appointment pricing. Your branded campaigns add another exclusive lead source alongside ours.